Finally - talking about the Startup.

So, a few times around here, I have alluded to “The Startup”….never being in a position to talk about it until today. Let’s get to the meaty details.

What is it? - HomeworkHelponDemand.com - an online resource that will finally make all those potentially educational resources out there on the Internet easy to find, evaluate, and put to use. We’re talking about a complete shift in the way kids, parents, and teachers use the Internet in relation to school.

We’re not releasing much more information about exactly how we are doing what we do until we are a little farther along - but if you go to the site and sign up, you can get access to early-bird previews and VIP access to some information.

I am very, very excited about this - not just because I think it’s an absolutely great idea that will create a very profitable business…..I also feel very strongly about the mission of this business. You see, on a daily basis we find new web businesses out there that are compelling, cool, or even revolutionary in their creation or application of technology. Twitter is a business that comes to mind that is very ‘cool’.

One thing that’s different about HHOD is that our impact won’t just be measured in return on the VC investment, Fast Company covers (although that would be sweet), or how many ripples we can make in the blogosphere. Our impact will be measured in levels of improvement for students, increase in efficiency for teachers, expansion of the parent’s role in their child’s education - things that, at the end of the day, are what really, truly matter.

You can read my first post on our company blog to see why this is important. When 50% of the kids in your hometown aren’t going to graduate from high school, you really don’t care much about the social grid (although we have that), ajax (that too), or bright and shiny graphics (again..) - what you really want to do is give these kids, their teachers, and their parents the tools to access the greatest learning resource of our time effectively and safely.

That’s what we’re here to do. Stay tuned (and, by all means, go to the site, fill out the form, and stay up to date with what’s going on)

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